
Well, wait until the North American International Auto Show opens as Land Rover will reveal the most gorgeous and the most thrilling car concept to show up in 2008. I am certainly talking about the Land Rover LRX Concept which will be debuting at the Detroit Auto Show also known as NAIAS.
Phil Popham, Land Rover’s managing director, said, “The LRX concept delivers the powerful message that we are as serious about sustainability as we are confident about the continuing relevance and desirability of our vehicles. LRX is in every respect a Land Rover, but it’s a very different Land Rover.”
Land Rover shall reveal a slightly retuned LRX which crosses between a coupe and a cross over vehicle. The new LRX will be smaller and converted into a premium car. For those who are into 4×4s, this one is for you.
“LRX has unmistakable Land Rover design and the breadth of capability that you’d expect from our vehicles. But it carries those essentials into a segment where the brand has never been before, and with a proposed level of efficiency that would make it one of the cleanest vehicles in its class,” Popham commented.
He continued, “It is Land Rover’s way of affirming the brand’s responsible approach to future product development. At this stage, LRX is purely a concept, designed to help us develop our thinking as well as gauge customer reaction - but this feels like a hugely exciting direction to take.”
Excited about the new Land Rover LRX car concept? Well, we all have to wait for the NAIAS to open. As of now, let’s enjoy looking at some its pictures on the net.